Big TVs used to be for mansions. Now? They’re at Walmart for less than a week's worth of groceries. Specifically, the 65 in roku tv walmart selection has become the "standard" for living rooms across America.
It makes sense. 65 inches is the sweet spot. It is big enough to feel like a cinema but doesn't require you to rearrange your entire house just to fit the box through the door. But let's be real—walking into that electronics aisle is overwhelming. You’ve got the onn. brand staring you in the face with a price tag that seems too good to be true, sitting right next to TCL and Hisense models that look identical.
✨ Don't miss: Update Home Address Google Maps: Why Your GPS Still Sends You to Your Ex’s House
Are you actually getting a deal, or are you buying a giant paperweight? Honestly, it depends on what you expect from a 300-dollar piece of glass.
The Reality of the onn. 65-Inch Roku TV
Walmart’s in-house brand, onn., is the elephant in the room. You can often find their 65-inch 4K Roku model (the 100012587) for around $298. Sometimes it drops lower during those "Rollback" events.
Is it a Sony Bravia killer? No. Not even close.
But for a bedroom or a playroom, it’s surprisingly decent. It runs the standard Roku OS, which is basically the gold standard for simplicity. You turn it on, and there are your apps. No digging through weird menus. The picture is 4K, which sounds fancy, but at this price point, you’re not getting "true" HDR. The colors are okay, though they can look a bit washed out if you’re sitting at an angle.
One thing people get wrong: they think all cheap TVs are the same. They aren't. While the onn. is fine for casual Netflix, the build quality is... let's say "delicate." Reddit users often joke that if you "fart too hard" near one, the panel might crack. It’s light, which is great for wall mounting, but it feels plasticky.
What You Get for Under $300:
- Simple Setup: If you have a Roku account, you’re logged in and watching in five minutes.
- Standard 4K: It’s sharp, but don't expect deep blacks. Dark scenes in movies like The Batman might look like a grey soup.
- The Remote: It’s the basic Roku clicker. No voice control on the ultra-budget model unless you use the phone app.
Stepping Up: TCL and the Roku "Pro" Series
If you have a bit more wiggle room—say, $500 to $1,200—the 65 in roku tv walmart options change drastically. This is where you find the 2025/2026 Roku Select, Plus, and Pro Series.
Roku started making their own hardware recently. It was a bold move. The Roku Pro Series 65-inch is a beast. It uses a QLED Mini-LED panel. This is a massive jump from the onn. brand. You get 120Hz refresh rates, which is what you want if you’re playing PS5 or Xbox Series X.
The TCL S4 series (the 65S41BR) is another Walmart staple. It usually hovers around the same price as the onn. but offers slightly better color calibration. TCL has been in the game longer, and it shows in the way they handle motion. You won't see as much "judder" when a football is flying across the screen.
The QLED Difference
If you can swing the extra $150 for a QLED model (like the Roku Plus Series or a higher-end Hisense), do it. QLED adds a layer of "quantum dots" that make reds and greens actually pop. Watching a nature documentary on a standard LED vs. a QLED is like looking through a dirty window versus a clean one.
The Walmart "Hidden" Perks
Buying a 65 in roku tv walmart isn't just about the hardware. It’s about the convenience. You can literally order it on the app and have it brought to your trunk in two hours.
Also, the warranty. Most of these TVs come with a one-year manufacturer warranty, but Walmart’s Walmart+ members or those who buy the Allstate protection plans get a bit of extra sleep at night. For these budget panels, that extra $30-50 for a 3-year plan is actually a smart move. Panels fail. It happens.
One surprising detail most people miss: the Roku mobile app.
If you lose your remote (and you will), the app is better anyway. It has "Private Listening." You plug your headphones into your phone, and the TV audio comes through your ears. It’s a lifesaver if you’re trying to watch a late-night movie while someone else is sleeping three feet away.
✨ Don't miss: USB Type C to Micro SD Adapters: Why Your File Transfer Speed Is Actually Terrible
Why 2026 is Different for Roku TVs
The newer models are getting smarter. They now have "Roku Smart Picture." Basically, the TV uses AI to detect if you're watching sports or a movie and adjusts the settings automatically. In the past, you had to manually toggle "Sports Mode" or everything looked like a soap opera.
Connectivity has improved too. Most 65-inch models at Walmart now feature at least three HDMI ports, with at least one being eARC. If you’re planning on adding a soundbar—which you should, because built-in TV speakers are universally terrible—eARC is non-negotiable. It allows the TV remote to control the soundbar volume without any extra setup.
A Quick Check Before You Buy:
- Measure your stand. A 65-inch TV usually has "feet" near the edges. If your TV stand is narrow, it won't fit.
- Check the HDMI ports. If you have a soundbar, a game console, and a cable box, you need at least three.
- Lighting matters. If your room is very bright with lots of windows, avoid the cheapest onn. models. They don't get bright enough to fight the glare. Go for a "Plus" or "Pro" series with higher nit brightness.
Actionable Next Steps
If you’re ready to pull the trigger on a 65 in roku tv walmart, don’t just grab the first one you see. Prices fluctuate daily.
First, check the Walmart App for "Restored" or "Clearance" tags. Often, a 65-inch TCL is returned because the box was dented, and it gets marked down by $100. It’s still a brand-new TV inside.
Second, if you’re a gamer, look specifically for Variable Refresh Rate (VRR) support. It prevents screen tearing. Most of the sub-$300 models don't have it.
Finally, plan for the sound. Budget a minimum of $80 for a basic 2.1 soundbar. Even the most expensive Roku Pro Series won't sound as good as a dedicated speaker. Your ears will thank you during the next action movie you stream.
🔗 Read more: Why the 12 Valve Cummins Head Still Dominates After Three Decades
Stick to the Select Series for a guest room, the Plus Series for your main living area, and only go for the Pro Series if you're a stickler for deep blacks and high-speed gaming. You've got the info—now go find that Rollback.