June is always a weird month in the gacha world. It’s that awkward middle child of the year where some games are cooling off from massive anniversaries while others are desperately baiting your wallet before the summer swimsuit meta hits. If you've been looking at the gacha revenue June 2025 charts lately, you’ve probably noticed some pretty jarring shifts.
Honestly, the numbers this month are telling a story that most "doomposters" on Reddit are completely misreading.
The Hoyoverse Shuffle: ZZZ’s First Birthday and the HSR Dip
Let's talk about the elephant in the room: Zenless Zone Zero. June 2025 marked the first anniversary of ZZZ, and Hoyoverse didn't play it safe. They dropped the 2.0 update, a massive expansion that basically overhauled the hollow exploration mechanics and added a trio of new agents that felt specifically designed to drain every monochrome in existence.
The revenue reflected that. While the mobile-only estimates from Sensor Tower put ZZZ at roughly $38.3 million for the month, that's only half the story.
You’ve got to remember that ZZZ has a massive PC and console footprint. In fact, following its Xbox Series X|S launch earlier in the month, the internal data suggests the "real" revenue is likely double what we see on the mobile charts. It hit #2 in worldwide revenue growth for a reason. They gave away a top-tier S-Rank Agent just for logging in—a classic "loss leader" strategy that clearly worked to bring back lapsed players who then turned around and whaled for the new W-Engines.
Meanwhile, Honkai: Star Rail had a bit of a rougher go this June. It pulled in about $19 million on mobile, which sounds like a lot until you realize it’s a nearly 50% drop from the previous month.
Why the cratering?
Basically, the banner timing was a nightmare. June was a "dead" period between major story beats. Most players were saving for the Amphorues units or were still recovering from the Firefly/Ruan Mei reruns. It’s a classic case of player fatigue. If you aren't releasing a meta-shattering character, the revenue reflects that instantly.
Why Wuthering Waves is Actually Winning
If you were watching the charts in early June, you probably saw the headlines: "WuWa Beats Star Rail."
It actually happened.
Wuthering Waves (or WuWa, if you're lazy like me) had an incredible June. While Hoyo was in a transition period, Kuro Games capitalized on the momentum of their 1.1 and 1.2 updates. The Jinhsi and Changli banners proved that high-skill, action-heavy gameplay has a dedicated audience that is more than willing to spend.
A lot of people love to point out that WuWa's mobile numbers aren't "Genshin level," but that's a narrow way to look at it. WuWa is an open-world game that demands high performance. A huge chunk of their base plays on PC because, let’s be real, dodging Tacet Discords at 30fps on a phone is a nightmare.
The Immortals: FGO and Love and Deepspace
It's 2025 and Fate/Grand Order is still here. It’s kind of hilarious. The game is ten years old, yet its average revenue per download remains "overwhelmingly high"—we're talking $500 to $600 per user.
Think about that.
While newer games struggle to keep players past the 30-day mark, FGO's "Sunk Cost Fallacy" is essentially a load-bearing pillar of the Japanese economy. June saw a slight dip because there wasn't a major Lostbelt release, but the "Golden Week" residual spending kept it firmly in the top 10.
And we have to talk about Love and Deepspace. This "dating sim" is quietly outperforming massive action RPGs. It’s a reminder that the "husbando" market is fiercely loyal and, frankly, better at spending than the waifu collectors lately. In June, it consistently beat out titles like Goddess of Victory: Nikke in several key territories.
What Most People Get Wrong About These Charts
Look, I get it. We all love to see our favorite game at the top of the list. But looking at gacha revenue June 2025 data without context is a recipe for bad takes.
- The "PC/Console" Void: Sensor Tower and AppMagic only track mobile. For games like Genshin Impact or ZZZ, the mobile number might only represent 40-50% of the actual total.
- The "Android China" Guesswork: There is no Google Play in China. Every "global" chart you see is using a multiplier (usually 1.75x or 2x) based on iOS revenue to estimate Chinese Android sales. It’s an educated guess at best.
- Banner Cycles: A game’s revenue isn't a reflection of its quality; it’s a reflection of its calendar. If a game has a "skip" banner in June, its revenue will look like it’s "dying," even if its player count is at an all-time high.
The Real Winners of Mid-2025
Pokémon GO actually took the #1 spot for revenue growth this month. The GO Fest 2025 event series was a masterclass in FOMO. They debuted Volcanion, boosted shiny odds, and basically forced everyone back outside. It’s a different kind of gacha, sure, but it’s competing for the same "entertainment budget" as your favorite anime waifu collector.
Genshin Impact remains the king of stability. Even in its "slow" months, it pulls in numbers that other studios would kill for. It’s currently on track to hit $10 billion in lifetime spending by the end of the year. The Mavuika and Citlali banners earlier in the year set such a high bar that June’s steady $80M-ish performance across all platforms feels "quiet," which is just insane when you think about it.
Actionable Insights for Players
- Don't panic over "low" revenue: If your favorite game dropped in the rankings this month, check the banner history. If there wasn't a "must-pull" unit, the dip is normal.
- Watch the anniversary cycles: ZZZ's performance shows that 2.0 updates are the biggest spending triggers. Expect similar spikes for other titles when their major version numbers roll over.
- Diversify your "news" sources: If you only look at mobile charts, you're missing half the industry. Keep an eye on PlayStation's most-played lists to get a better sense of which games are actually "healthy."
The gacha market isn't shrinking; it's just maturing. Players are becoming more selective, and the "honeymoon phase" for new games is getting shorter. If you want to stay ahead of the meta, stop looking at the raw dollar amounts and start looking at player retention rates. That's where the real story is.
👉 See also: Riders on the Storm Cyberpunk: Why This Quest Still Hits Harder Than Anything Else in Night City
To get the most out of these trends, you should track the specific banner dates against the revenue spikes on sites like GachaRevenue or Sensor Tower's public blogs to see exactly which character designs are actually opening wallets.