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Nom Nom Dog Food Review

Dog Food Nutrition May 3, 2020
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Amy

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Nom Nom Dog Food Review

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Nom Nom was founded in 2015 by a group of animal lovers. The company creates and delivers fresh, human-grade, customized home-cooked meals for your dog to ensure they live happy, healthy, and long lives.

Nom Nom’s meals are made with restaurant-quality ingredients, no artificial preservatives or fillers and portions are optimized to provide your dog with the ideal balance for his age, weight, activity level, breed, as well as any known health issues.

The meals are cooked weekly in the company’s kitchen, individually portioned, and arrive fresh, at your door and ready to serve.

Quick Summary

….I have been a Nom Nom subscriber for over a year now and have seen improvements in all of my pets.

Get 50% OFF Your First Order

How We Tested:

  • We purchased variety packs of all of Nom Nom Dog Food recipes
  • We spent several weeks testing the food on our dogs
  • We did not receive these products in exchange for a favorable review and purchased them with our own money

Quick Picks (Flavors)

  • Beef Mash: This is made with ground beef, russet potatoes, eggs, carrots, and peas. Other beneficial add-ins include: fish oil, vitamin E supplement, copper gluconate, manganese gluconate, vitamin B1, selenium yeast,vitamin B2, vitamin B12 supplement, source of vitamin D3.
  • Chicken Chow: This recipe is created with diced chicken, sweet potatoes, yellow squash, and spinach. Additional add ins are vitamin E supplement, copper gluconate, manganese gluconate,vitamin B1, selenium yeast, vitamin B2, vitamin B12 supplement,  vitamin D3, and fish oil.
  • Turkey fare: This turkey recipe has ground turkey, eggs, brown rice, carrots, and spinach. Other ingredients in this recipe are fish oil, vitamin E supplement, manganese gluconate, vitamin B1, selenium yeast,vitamin B2, vitamin B12 supplement, vitamin D3.
  • Pork Potluck: This recipe is made with ground pork, russet potatoes, green beans, yellow squash, brown mushrooms, and kale. Additional ingredients include: vitamin E supplement, copper gluconate, manganese gluconate, vitamin B1, vitamin B2, vitamin B12 supplement, source of vitamin D3, and fish oil.

Nom Nom Dog Food – Top 4 Recipes Reviewed

Product NameFood TypeProteinkcal/kg
Beef MashFresh10%1239 kcal/kg
Chicken ChowFresh8.5%1255 kcal/kg
Turkey FareFresh11%1479 kcal/kg
Pork PotluckFresh8%1246 kcal/kg

Brand Score

Nom Nom Dog Food
Brand
nomnomnow
Overall Score
Pros
  • Very easy to order
  • Smells and looks like real food
  • Pre-portioned servings
  • Veterinary nutritionist ensures meals are nutritionally balanced
Cons
  • It is on the pricey side
  • Must be refrigerated
  • Packets can be difficult to open
Pros
  • Very easy to order
  • Smells and looks like real food
  • Pre-portioned servings
  • Veterinary nutritionist ensures meals are nutritionally balanced
Cons
  • It is on the pricey side
  • Must be refrigerated
  • Packets can be difficult to open
Ingredients
Pricing
Customization
Quality
Customer Reviews
Recall History
Recipe variety

About

In 2014 a group of pet loving friends began experimenting with cooking and delivering fresh dog food to friends and family. Cooking fresh food was important because their own dog Harlee developed health issues related to a compromised immune system, and her vet recommended a fresh food diet. As Harlee’s health improved, people showed interest in the food and service came in, the friends hired expert nutritionist Dr. Justin Shmalberg who developed and formulated the best possible recipes.

These recipes use real, whole food ingredients, which are good enough for human consumption and are proportioned for your dogs health. The unprocessed meals are made in small batches and with whole foods, to retain more nutrients and exceed the AAFCO standards for dog food formulation for all life stages.

Sourcing and Manufacturing

Nom Nom only uses whole food ingredients that are sourced in the USA and USDA approved for human consumption. They use a nutrients mix which was developed by Dr. Justin Shmalberg to ensure meals are completely balanced. Each recipe includes a custom mixture of Vitamin D, Vitamin E, Vitamin B1, Vitamin B2, Vitamin B12, Iron, Iodine, Zinc, Selenium, Copper, Manganese, Choline, and Taurine. All recipes are made fresh weekly with restaurant quality ingredients, gently cooked for safety and digestibility.

Nom Nom recently opened of a 67,000-square foot production kitchen in Nashville, Tennessee to meet the demands of orders on the East Coast. This location is seven-times larger than the company’s original processing facility in Pittsburg, California.

Every meal is prepared fresh in kitchen facilities Nom Nom owns and operates in either Nashville, Tennessee and the San Francisco Bay Area of California. They never outsource to third parties and inspect and test every ingredient for safety, as well as provide only the highest quality meals from small, made-to-order batches.

How Does Nom Nom Dog Food Work?

To get started with Nom Nom, you will need to create a profile for your dog, which asks you to provide their current weight, target weight, age and recipe selection. The cost ultimately depends on the size of your dog.

For every pound of pup you enter, the price will go up. Your first trial order will be 20% off and increase on your next delivery.

We created 3 profiles for small, medium and large size dogs to give you an idea of what you can expect to pay for an average dog with no health issues.

Small Size Dog (5-20 lbs): $21- $32 Weekly

Nom Nom Dog Food Review

Medium Size Dog (20 -50 lbs): $32–$54 Weekly

Nom Nom Dog Food Review

Large Size Dog (50-80 lbs): $54-$79 Weekly

Nom Nom Dog Food Review

Nom Nom offers a variety pack for dogs box, which allows potential customers to receive four meals for only $15 per pack. You can also choose to order half meal options which will save you 43% off your dogs plan overall.

Once your dog’s profile is set up, you will be notified via email when your order ships and provided a tracking number.

Next you will receive your shipment with the samples of the dog food options they offer. You are also able to rotate your dog’s food choices before each delivery.

Once you have tried the samples and selected your dog’s meal type, you will receive shipments every two weeks, of 28 individual packets of food, which arrive fresh, and packed in dry ice to keep it cool.

Nom Nom has two automatic delivery options: bi-weekly, and monthly deliveries depending on how much food your dog receives.

Managing your account is easy and you are able to log in to pause your subscription up to two weeks in advance or the next two deliveries.

You are also able to request extra meals for travel or even have meals delivered to a different address. If you need to cancel your subscription you will need to contact customer service at 415-991-0669 or [email protected]..

Unboxing

I purchased two variety packs of food for dogs, which included all four recipe flavors. They were neatly organized with plastic straps, inside of the insulated box, and chilled with dry ice.

Nom Nom Dog Food Review
Variety pack un-boxing

The box contained additional items like beef and chicken jerky treats as well as a microbiome testing kit.

The shipment also included a handy instruction booklet that included nutritional information and suggestions on transitioning your dogs to the Nom Nom food, as well as a detailed recipe ingredients print out.

All Nom Nom boxes, meal packs, and insulating liners are all either recyclable or made from recycled materials and are designed to keep your dogs meals fresh while being shipped.


Analysis/Review of Nom Nom Dog Food

Beef Mash Review

Guaranteed Analysis:

  • Protein – 10% Min
  • Fat – 5% Min
  • Fiber – 1% Max
  • Moisture – 73% Max
  • Calories: (kcal/kg) 1239

Ingredients: Ground beef, russet potatoes, eggs, carrots, peas, dicalcium phosphate, calcium carbonate, salt, fish oil, sunflower oil, vinegar, citric acid (preservative), taurine, choline bitartrate, zinc gluconate, ferrous sulfate, vitamin E supplement, copper gluconate, manganese gluconate, thiamine mononitrate (vitamin B1), selenium yeast, riboflavin (vitamin B2), vitamin B12 supplement, cholecalciferol (source of vitamin D3), potassium iodide


The first ingredient in this recipe is animal protein sources. Let’s look at the top 5 ingredients in this beef recipe by Nom Nom Dog Food.

  • Beef is a healthy protein for dogs being high in protein, iron, zinc, selenium and vitamins B12, B3 and B6.
  • Potatoes are primarily a source of complex carbohydrates.They do contain vitamin C, vitamin B6, iron, magnesium, and many other nutrients that dogs need.
  • Eggs are a source of very digestible protein, riboflavin, and selenium.
  • Carrots are rich in beta-carotene, minerals and dietary fiber.
  • Peas are carbohydrates rich in dietary fiber and small amounts of beneficial vitamins. Some examples of these beneficial Vitamins are Vitamin K and Manganese.

Chicken Chow Review

Guaranteed Analysis:

  • Protein – 8.5% Min
  • Fat – 6% Min
  • Fiber – 1% Max
  • Moisture – 77% Max
  • Calories: (kcal/kg) 1255

Ingredients: Diced chicken, sweet potatoes, yellow squash, spinach, sunflower oil, dicalcium phosphate, canola oil, calcium carbonate, fish oil, vinegar, citric acid, taurine, choline bitartrate, zinc gluconate, ferrous sulfate, vitamin E supplement, copper gluconate, manganese gluconate, thiamine mononitrate (vitamin B1), selenium yeast, riboflavin (vitamin B2), vitamin B12 supplement, cholecalciferol (source of vitamin D3), potassium iodide.


The first ingredient in this recipe is an animal protein source. Let’s look at the top 5 ingredients in this chicken recipe by Nom Nom Dog Food.

  • Chicken is a good source of Omega 6 fatty acids which are good for the skin and coat, and has essential amino acids and glucosamine for healthy bones.
  • Sweet potatoes support a healthy digestive system due to high dietary fiber content. They are also low in fat and contain essential vitamins like B6, C, and A.
  • Yellow squash is high in fiber, low in calories, and is packed with vitamins and nutrients that are great for dog’s long-term health.
  • Spinach is an incredibly nutrient-rich vegetable. It is dense in iron and magnesium, as well as essential vitamins A, C and E.
  • Sunflower oil is rich in omega-6, an essential fatty acid that must be obtained through food in dogs. Omega-6’s help stimulate skin and hair growth, maintain the reproductive system, and promote a healthy immune system.

Turkey Fare Review

Guaranteed Analysis:

  • Protein – 11% Min
  • Fat – 5% Min
  • Fiber – 1% Max
  • Moisture – 70% Max
  • Calories: (kcal/kg) 1479

Ingredients: Ground turkey, eggs, brown rice, carrots, spinach, dicalcium phosphate, calcium carbonate, salt, fish oil, vinegar, citric acid, taurine, choline bitartrate, zinc gluconate, ferrous sulfate, vitamin E supplement, copper gluconate, manganese gluconate, thiamine mononitrate (vitamin B1), selenium yeast, riboflavin (vitamin B2), vitamin B12 supplement, cholecalciferol (source of vitamin D3), potassium iodide.


The first ingredient in this recipe is animal protein sources. Let’s look at the top 5 ingredients in detail for this turkey recipe by Nom Nom Dog Food.

  • Turkey is rich in nutrients like protein, riboflavin, and phosphorous.
  • Eggs are a source of very digestible protein, riboflavin, and selenium.
  • Brown rice is full of natural fiber, which helps a dog’s digestion. It is also an excellent source of carbohydrates, vitamins D, B and minerals.
  • Carrots are rich in beta-carotene, minerals and dietary fiber.
  • Spinach is an incredibly nutrient-rich vegetable. It is dense in iron and magnesium, as well as essential vitamins A, C and E.

Pork Potluck Review

Guaranteed Analysis:

  • Protein – 8% Min
  • Fat – 5% Min
  • Fiber – 2% Max
  • Moisture – 75% Max
  • Calories: (kcal/kg) 1246

Ingredients: Ground pork, russet potatoes, green beans, yellow squash, brown mushrooms, kale, dicalcium phosphate, salt, fish oil, vinegar, citric acid, taurine, choline bitartrate, zinc gluconate, ferrous sulfate, vitamin E supplement, copper gluconate, manganese gluconate, thiamine mononitrate (vitamin B1), selenium yeast, riboflavin (vitamin B2), vitamin B12 supplement, cholecalciferol (source of vitamin D3), potassium iodide.


The first ingredient in this recipe is an animal protein source. Let’s look closer at the top 5 ingredients in this pork recipe by Nom Nom Dog Food.

  • Pork is a great source of muscle-building protein and amino acids, however it contains a type of fat that is difficult for some dogs to digest.
  • Potatoes are primarily a source of complex carbohydrates.They do contain vitamin C, vitamin B6, iron, magnesium, and many other nutrients that dogs need.
  • Green beans are a healthy vegetable notable for its vitamin, mineral and natural fiber content.
  • Yellow squash is high in fiber, low in calories, and is packed with vitamins and nutrients that are great for dog’s long-term health.
  • Brown mushrooms are good sources of B vitamins as well as sources of minerals such as selenium, phosphorous, copper and potassium.

Taste Test

When I opened the food packets it was easy to identify the ingredients and it honestly smelled like human food. I could clearly see the carrots, beans, squash and other vegetables mixed into each recipe. It is obvious this is fresh made food and my dog noticed as well.

Sampsone eating Chicken Chow recipe

I rotated the recipes daily and I can’t say my dog had a preference. He was clearly excited about all four recipe selections and ate them all in record time. By day four, my dog was ecstatic at meal time and dancing around the kitchen as soon as he saw a Nom Nom food packet.

Microbiome Test Kit Review

Nom Nom Dog Food Review
Microbiome test kit for dogs and cats

In addition to food packets and jerky samples, I was sent a microbiome test kit. Microbes can contribute to pet illnesses if there are disruptions to a healthy balance in the microbiome, which is in the gut. It is explained that observing which microbes live in your pet’s gut can be tested in a noninvasive manner by evaluating stool.

The instructions say to take a sample or your pets stool and place it in the tube provided.

They also provide a small prepaid envelope to send it off to be tested. Once the test is done, you will receive a report of your pet’s microbiome after it has been sequenced.

Included in the report are measures of the microbiome’s diversity, its composition, and a comparison with other healthy dogs

The Down Side of Nom Nom Dog Food

Like all other fresh dog foods, Nom Nom food packets do need to be refrigerated which makes it hard to travel with.

Nom Nom Dog Food is also a pricey dog food option. While it may not be the highest priced fresh dog food, subscription service, it is one of the most expensive. They also only offer free shipping after you spend $30, which is easy to do.

Nom Nom Monthly Cost Comparison

DOG FOOD BRANDDOG SIZEMONTHLY COST
Nom Nom 50 to 80 Pounds$ 224.00 to $ 280.00
The Farmers Dog50 To 65 Pounds$ 205.00 to $ 240.00
Ollie45 To 75 Pounds$ 210.00 to $ 260.00
PetPlate50 To 65 Pounds$ 180.00 to $ 224.00
Grocery Pup50 To 65 Pounds$ 260.00 to $ 280.00
Spot & Tango50 to 60 Pounds$ 252.00 to $ 275.00

Is Nom Nom Good Dog Food?

Yes. It is probably one of the best human grade, fresh dog foods on the market. Their recipes are made with USDA Grade A ingredients that are approved for human consumption and each ingredient is gently cooked separately to ensure it maintains its optimal nutrient capacity.

They have several meal options for dogs of all shapes and sizes, convenient packaging, flexible delivery schedule, easy-to-use website and variety packs as well as half meals available, just to name a few.

Would I Subscribe to Nom Nom Dog Food?

Yes and I have been a Nom Nom subscriber for over a year now and have seen improvements in all of my pets. Because Nom Nom is a bit pricey, I am a fan of the half food plans. I can add the Nom Nom food to my dogs kibble and feel better knowing he is getting healthy food.

For more info Visit Nom Nom

(*FTC Disclosure: We received this sample box for review at no charge. Pup Junkies is an affiliate partner of Nom Nom. This means that if you decide to purchase through any of our links, we get a small commission. We only spread the word about products and services we’ve either used or would use ourselves. All of our reviews are unbiased, regardless of payment received, and always reflect our honest opinion or the opinion of our dogs.)

Frequently Asked Questions

How much does Nom Nom dog food cost?

The cost depends on your pet's age, weight, and activity level. For a 50 to 80 pound dog you can expect to pay $224.00 to $ 280.00 per month. Nom Nom does provide discounts for less frequent deliveries and offer a multi-pet discount.

Where can I buy Nom Nom Dog Food?

Nom Nom pet food is available through a subscription at nomnomnow.com. You have the flexibility to choose deliveries every week, every 2 weeks, or every 4 weeks.

Where is Nom Nom located?

Nom Nom headquarters is located in San Francisco, California. The food is prepared in kitchens located in Pittsburg, California and Nashville, Tennessee. Nom Nom never outsources to third parties.

Is Nom Nom dog food cooked or raw?

Nom Nom pet food is not raw. The recipes are gently cooked to ensure maximum nutrient retention and reduce the risk of harmful bacteria, particularly for puppies, kittens, senior pets, or pets with a compromised immune systems, that are associated with raw ingredients.

Can Nom Nom dog food be heated up?

Nom Nom fresh food can be warmed up if your dog prefers it that way. However, heating fresh pet food too much can destroy valuable nutrients in the food. Immersing the food in hot water or adding some warm water to the food is a better option.

Amy

Amy Brown is a lifelong animal enthusiast who enjoys writing about dogs and rescuing them. She writes for various pet related websites, including her own, CatMania.net.
4 Comments
  1. Avatar

    Kathleen Scarpati

    To much starch, more potatoes than meat. Other than that dog seemed to like 3 of the 4 packs. Totally disliked one of the chicken packs. More meat please.

    • Amy

      Amy

      Sorry to hear that! The great thing about Nom Nom is you can customize your recipes and stick with what you and your dog like.

  2. Avatar

    Alice Rodriguez

    You are paying THAT much for a potato? Wow. My pugs aren't even supposed to eat them in the 1st place. Everything I read says no potato. I'm confused.

    • Amy

      Amy

      Fortunately Nom Nom offers several dog food recipes and not all contain potatoes. You do have the option to choose your prefered recipes when ordering.

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